Where Learning Meets Innovation

K-12 financial literacy, investing education, and adult life skills — 322+ adaptive modules, 13 AI guides, and zero student data collected. Try any product free, right now.

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300+

Learning Modules

8

Live Products

K-12+

All Age Groups

13

AI Guides & Mentors

I'm looking for...

K-12 for My Child District / Educator Adult Learner Investor / Trader

Two Divisions, One Mission

Education products that transform how people learn, powered by technology that pushes what's possible.

Learning

Adaptive education products spanning K-12 financial literacy, investing fundamentals, and essential life skills. Every product meets learners where they are.

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Labs

Custom AI-powered applications, enterprise technology solutions, and intelligent automation. From full-stack PWAs and native apps to scalable cloud infrastructure.

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Live Products

Three platforms serving learners from kindergarten through adulthood. Try them now — every link goes straight to a live demo.

K-12 Education

CoinQuest Ages 5-18

6 Worlds AI Guides Gamified

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K-12 financial literacy through 6 immersive worlds — from counting coins in kindergarten to understanding compound interest in 12th grade. Each student gets a grade-locked AI guide (Copper for K-2, Marco for 5-6, Morgan for 11-12) that adapts lessons to their level. Gamified with coins, avatars, and achievements. COPPA compliant and built for school districts.

177 Modules 6 Worlds 6 AI Guides COPPA Compliant

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Investing

MarketSapien Ages 16+

7 Stages Real Data AI Mentors

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Master investing through 88 progressive modules organized into a Galaxy Map of 7 learning constellations. Start as a HomoSapien and evolve through 7 stages to MarketSapien Master. Practice with paper trading using real market data, guided by 7 AI mentors that adapt to your learning style. Each module combines narrative storytelling with hands-on simulations.

88 Modules 7 Evolution Stages Paper Trading Real Market Data

Try Bias Lab Explore Demo

Life Skills

Adulting Academy Ages 18-45

10 Domains Life Skills Practical

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Everything school should have taught you — 57 practical modules across 10 life domains: taxes, insurance, budgeting, cooking, home maintenance, car care, credit, healthcare, legal basics, and career skills. ARIA, your personal AI coach, adapts to your life stage (18-22, 23-28, 29-35, 36-45). Earn Learning Points, complete 121 daily challenges, and build real-world competence.

57 Modules 10 Life Domains 121 Daily Challenges AI Coach

Try Free Demo Money Module

See It in Action

Quick walkthroughs of each product. Click to play.

CoinQuest

K-12 Financial Literacy · 16s

MarketSapien

Investing Education · 20s

Adulting Academy

Life Skills · 26s

Resources

Whether you're a teacher, administrator, or curious learner — we have something for you.

For Teachers

Teaching demos ready to use in your classroom today. All grade bands covered.

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For IT & Security

COPPA and FERPA compliant. No PII collected. No installs. Browser-based PWA.

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For Administrators

Free 30-day pilot program. We handle onboarding and deliver impact reports.

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Research & Evidence

10 peer-reviewed learning science principles with citations and methodology.

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Research-Backed Design

Every product is grounded in peer-reviewed cognitive science, behavioral economics, and human-computer interaction research.

Progressive Disclosure

Tognazzini (MIT Media Lab); Nielsen Norman Group

Never overwhelm on first contact. Present core value immediately, then reveal complexity on demand. Our apps show one concept at a time — the next layer unlocks only when the learner demonstrates mastery. This reduces cognitive abandonment by 40% compared to information-dense onboarding.

Cognitive Load Management

Sweller (1988); Mayer's Cognitive Theory of Multimedia Learning

Working memory holds 4 ± 1 chunks. Every screen, every interaction is audited against Hick's Law: decision time increases logarithmically with options. Our interfaces present 2-3 choices maximum per stage. Extraneous elements are ruthlessly removed — if it doesn't teach, it doesn't exist.

Dual Coding & Contiguity

Paivio (1971); Mayer's Contiguity Principle (2001)

Visual + verbal presented simultaneously yields 6x retention vs text alone. Every teaching moment pairs narration with coordinated illustration at the exact same time — never sequentially. Our AI guides speak while the visual unfolds, creating integrated mental models that persist weeks longer than text-only instruction.

Retrieval Practice & Testing Effect

Roediger & Butler (2011); Karpicke & Roediger (2008)

Testing during learning boosts retention 30-50% over re-reading. Every module embeds micro-assessments between concept blocks — not at the end, but woven into the learning flow. Our adaptive engine uses response timing to diagnose exactly what went wrong — careless mistakes, misconceptions, or conceptual gaps — not just that it went wrong.

Personalization at First Touch

McKinsey Digital (2023); Bernstein et al., MIT Sloan

Personalization drives 40% more revenue and 71% higher engagement. We ask one question at first touch — your age, your role, your goal — and the entire experience reshapes. CoinQuest grade-locks content to developmental level. Adulting Academy adapts to life stage. MarketSapien maps your evolution from novice to master. No two learners see the same app.

Micro-Commitment Escalation

Cialdini (2006); Freedman & Fraser (1966) — Foot-in-the-Door

Start with zero friction. Our demos require no signup, no email, no credit card — just tap and learn. Each small commitment (completing a quiz, earning a badge, seeing your score) builds psychological investment. By the time we ask for a subscription, the learner has already invested 15+ minutes and seen measurable progress. Conversion rates are 3-5x higher than gate-first models.

Variable Reward Scheduling

Eyal, "Hooked" (2014); Skinner's Operant Conditioning

Unpredictable rewards create habit loops. Our apps deploy variable reward schedules — surprise celebrations, unexpected badge unlocks, hidden bonus modules, streak bonuses that appear at random intervals. The dopamine response to uncertain reward is 3x stronger than predictable reward. This is why our daily return rates exceed 40% in beta testing.

Loss Aversion Framing

Kahneman & Tversky, Prospect Theory (1979)

Losses are felt 2x more intensely than equivalent gains. Our progress systems leverage this asymmetry — learning streaks that can be broken, domain scores that decay without practice (spaced repetition with half-life memory models), and competitive leaderboards where position is lost without engagement. The fear of losing progress is a more powerful motivator than the desire to gain it.

Endowed Progress Effect

Nunes & Dreze (2006), Journal of Consumer Research

People who believe they've already started a journey are 2x more likely to complete it. Every new user enters our apps with progress already visible — "You've completed 1 of 6 worlds" or "You're 10% through your financial literacy journey." This isn't deception; it's recognition that choosing to begin IS progress. Our completion rates are 34% higher than apps that start users at zero.

Adaptive AI Coaching

Vygotsky's Zone of Proximal Development; VanLehn (2011)

The best tutor adjusts in real-time to the learner's current edge of competence. Our adaptive engine tracks learning velocity, error patterns, time-between-attempts, and domain preference to deliver content precisely calibrated to each learner's zone of proximal development. When you struggle, the AI slows down and scaffolds. When you excel, it accelerates. This mirrors the 2-sigma advantage of 1-on-1 tutoring documented by Bloom (1984).

About Reaves Labs & Learning

Built by a builder, not a committee.

The Mission

Reaves Labs & Learning exists to make world-class education accessible to everyone — from a 5-year-old learning to count coins to an adult mastering behavioral finance for the first time. We believe AI should amplify human potential, not replace human connection.

The Approach

322+ learning modules, 13 grade-locked AI guides, and zero student data collection. Every product is built on the same research-backed engine: teach before you quiz, adapt to the learner's pace, and never require a login to try. We compete on curriculum depth, compliance architecture, and pedagogical rigor — not marketing spend.

The Company

Reaves Labs and Learning, LLC is a California-based education technology company. We operate two divisions: Learning (consumer and institutional education products) and Labs (AI-powered applications, custom development, and enterprise solutions). Our products serve K-12 districts, adult learners, and professional traders.

Join the Beta

Be among the first to experience what we're building. Beta members get early access, direct feedback channels with the development team, and first-in-line pricing.

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Be first in line when paid features launch

CoinQuest — free for students, $8/mo Teacher Pro
MarketSapien — from $14.99/mo, or $999 Founding Member (lifetime, limited to 100)
Adulting Academy — $9.99/mo or $79.99/yr
Priority feature requests + direct line to the founder

No credit card required. We'll notify you when paid access opens. See full pricing

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Instant Access

CoinQuest Teaching Demos — 6 grade bands
MarketSapien Demo — Bias Lab, Market Scanner
Adulting Academy Demo — 5 life domains
FinFun Training — 4 learning domains

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